Understanding consumer and societal attitudes to sheep production
摘要
As an integral component of the agricultural sector, sheep farming contributes significantly to the world economy by producing wool, meat, and dairy products. The global demand for these commodities ensures a steady market for sheep farmers worldwide, fostering economic stability and livelihoods in many regions (FAO, 2023). However, the environmental impact of sheep farming is a double-edged sword. While sheep provide essential ecosystem services such as grassland maintenance through grazing, their methane emissions and land use patterns can contribute to environmental challenges such as greenhouse gas emissions and land degradation (Garmendia et al., 2022). Striking a balance between meeting the economic demands of the industry and implementing sustainable practices is crucial for ensuring the long-term viability of sheep farming while minimising its ecological footprint.