You have launched the MVP. You have collected feedback. You have navigated the internal politics that inevitably surface when something new enters the system. Now you arrive at the part that sounds simple in theory but is easily one of the hardest parts of enterprise product building: getting people to actually use the thing.

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Driving Adoption Without Forcing It

  • Anusha Ravi,
  • Nitika Malhotra

摘要

You have launched the MVP. You have collected feedback. You have navigated the internal politics that inevitably surface when something new enters the system. Now you arrive at the part that sounds simple in theory but is easily one of the hardest parts of enterprise product building: getting people to actually use the thing.