A few years ago, I read a two-volume book called The Structure of Magic [4], written by two clinical psychologists, Richard Bandler and John Grinder. The book is about how to conduct a successful therapy that can actually produce change in their clients, by analyzing the meta-structure of language itself. But what really caught my eye about this book was its intention to unravel what really lies behind the charismatic superstars of clinical psychology, whom Bandler and Grinder describe as