Risk Management

Risk is part of life there's no escaping from it; every decision we make is consciously or unconsciously imbued with some level of risk management. At work, just by picking one activity over another we are already managing risk. It might be the risk of losing market share to competitors due to a delayed feature, the risk of making customers unhappy due to a postponed bug fix or the risk of having an incident due to a feature that is performing poorly. Risk management is being conscious about the intrinsic risk of things and leveraging that information to make strategic decisions. The concept of risk management is quite simple and easy to understand, what is much more complex is measuring it so it's possible to objectively make decisions.