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Generative AI Consulting

  • Peter Cohan

摘要

In early 2024, due to its rapid and widespread adoption and blend of opportunity and risk for companies, generative AI represented an exciting growth opportunity for consulting firms. Which firms had the best strategies to help companies profit from the technology’s opportunities and protect against its risks? How high was the generative AI consulting industry’s profit potential? What competitive strategies did leading generative AI consulting firms deploy to win and keep new clients? What principles for success emerged from analyzing these strategies? Read on for answers to these questions.