The Setup

Okay, let’s take a breather. Depending on how you’ve navigated your—I’m sure positively delightful—time with this book so far, I’m going to hazard a guess that you’re in one of three camps. If you’re in camp one, you’re super motivated by all the lovely theoretical stuff from the first half of the book and are excited to start applying it to your work. Or perhaps you find yourself in camp two, where you’ve forgotten half the lovely theoretical stuff from the first half of the book and want to refresh with a practical-focused approach. Or maybe you’re a proud patron of camp three, where you got bored three paragraphs into Chapter 1 and skipped right to this part because whatever, I'm not your dad.