SERVINO Methods

This chapter introduces the SERVINO Methods, a novel approach to service innovation that combines design thinking, Systems Engineering, and the traditional Theory of Inventive Problem Solving (TRIZ). Focusing on reorganizing a company’s resources for new or improved services, these methods offer a comprehensive toolkit for addressing the broad spectrum of challenges in service innovation, from business models to tangible products and continuous improvement. The chapter highlights the core principles and applications of the SERVINO Methods, demonstrating their potential in driving efficient and creative service-oriented solutions.