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Computer AR Technology to Help the Application of Cultural and Creative Product Development Research

  • Li Peng,
  • Yangyang Yi

摘要

Using AR technology for tourism products research and development and application, especially should pay attention to the feeling of tourists experience, with cultural creativity as the starting point and the foothold, using AR technology, stimulate tourists a variety of feelings, stimulate their excitement, make they produce close feeling, constantly produce consumption desire, meet the actual needs of tourists.