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A Study on the Influence of Students’ Expectation on the Quality Satisfaction of Online Courses from the Perspective of Quality Perception

  • Zhipeng Ou,
  • Han Zhang,
  • Xia Liu

摘要

The construction of online course resources has been rapid, but the satisfaction of online course learning among university students is not high, so how to improve online learning satisfaction has become a key issue. In this paper, we analyze the influence of the perceived quality of online courses on the realization of the value of online learning and satisfaction of university students from the perspective of online course quality, and build a research model based on the expectation confirmation theory. The research hypothesis was formulated, data were collected through questionnaires, and statistical analysis and hypothesis testing were carried out using SPSS and Smart PLS. The experimental results show that the expectation confirmation of university students’ online learning affects their perception of the quality of online courses, and the quality of online courses significantly affects the value and satisfaction of university students’ online learning, while the perceived value directly affects the satisfaction of online learning. The results of this study have important implications for improving the quality of online courses, enhancing the value of online learning, and increasing the satisfaction of students with online learning.