Turning Passion into Profession Through Adventure Tourism: The Case of Himachal Pradesh

Entrepreneurs are major stakeholders in the tourism industry. The input from them plays a very important role in the success of any venture. Entrepreneurs’ views relating to a selected destination will encourage to make investments in infrastructure and construction that is backbone of commercial development or demotivate them. This paper tries to analyze their perceptions of the impacts of tourism in Himachal Pradesh. Data analysis was used on primary information collected by researchers in each lean and peak season. Results indicate that socio-cultural and environmental impacts are visible in adverse ways whereas economic impacts are perceived completely by respondents. The present study investigates the challenges of the adventure tourism industry of Himachal Pradesh. The data used are primary and secondary in nature. The paper found that the state has witnessed a significant increase in the variety of international and national tourists. The paper mentions issues with tourism professionals, community participation, effective tourism policy, and a bottleneck in the infrastructure. An analysis of the literature, the researcher’s traveling expertise, and indirect oral discussions have advised some social control methods showing the industry’s way forward.