Digital Innovations for Agro-Advisory Services for Soil and Land Management

Digital innovations are revolutionizing agro-advisory services, offering unprecedented opportunities for enhancing soil and land management practices. This chapter explores the landscape of digital technologies in agriculture, focusing on their application in providing timely and tailored advice for soil health and land productivity. Different agro-advisory services include Reuters Market Light (RML), CABI’s Direct2Farm, and text-based Agromet advisory services by IMD, MSSRF, e-Sagu, mKisan, and Mkrishi among others. Different agribusiness models, e.g., Bayer Digital Farming Solutions and John Deere precision agriculture, provide cutting-edge technologies assisting agro-advisories in different areas of the globe. Farmer cooperatives and associations such as India’s Amul cooperatives and Kenya’s dairy cooperative foster the farming communities by providing community-based agro-advisories. Challenges such as data privacy, accessibility, and scalability are also addressed, emphasizing the need for interdisciplinary collaboration and policy support to fully harness the benefits of digital innovations in sustainable soil and land management.