Evaluating the Mode Shift Impact of Shared E-Scooters: Insights from a Survey in Gothenburg

Shared e-scooters (SES), as a crucial part of shared micro-mobility services, are increasingly recognized as an eco-friendly transportation option. Understanding the factors influencing SES usage and how it replaces traditional transport modes is key to sustainable mobility planning. We conducted a stated preference experiment to explore travel choices for SES, considering different alternatives, contexts, and user characteristics. Using a multinomial logit model on survey data from Gothenburg, Sweden, we found that SES could potentially decrease reliance on private cars. The results also indicate a lower preference for SES among private car users, compared to public transport and active mode users. We discuss operational recommendations for micro-mobility planners and operators to mitigate any unintended substitution impacts.