Nuttech Limited
摘要
The managing director of Nuttech Limited and his two business partners, who co-owned the company, were reflecting on their experience and the insights they had gained so far to map a growth trajectory for the firm. Beginning small in 1998 as vegetable exporters, they had not looked back. Changing the focus of their activities, they had capitalized on every opportunity they saw to grow consistently. From vegetables, they moved to exporting cashew nuts and groundnuts. They set up an oil extraction plant to process the nuts that they could not export. They decided to procure soybeans to make better use of their extraction capacity. Realizing a huge demand for shea butter, they dropped groundnuts. One of their particular concerns was the soya bean business, because of a lack of steady supply of raw materials. The case has information on their operations to generate some options to streamline their operations.