Employing the t-Test Evaluation to Determine the Significant Influence of Digital Transformation on Customer Satisfaction in the Banking Sector
摘要
Examining how digital transformation is changing the banking sector is the aim of the study. The implementation of computer-based technology in various enterprises is known as digital transformation. This technology is flourishing across multiple industries. Organizational digital transformation will be enhanced in the banking sector through the integration of information and modern digital technology. Apart from the fact that consulting reports are readily available, there is, however, only a limited amount of systematic information available regarding the ways in which public administrators today define digital transformation in their own daily practices, approach digital transformation initiatives, and anticipate their results. First, we have examined both the pre- and post-digital transformations by gathering data from expert interviews and surveys that may be applied to the development of a digital transformation. Since the data are taken from a carefully designed questionnaire. We looked at the financial sector’s effect and regulatory framework to learn more about the role of digital transformation and how it will be shaped going forward. We assessed whether the digital transformation of the banking industry had a significant influence on customer satisfaction using paired t-tests.