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An inventive blockchain-based e-business model for the fashion industry is demonstrated in this article. Analyses of Web3 and blockchain concepts are conducted, with a particular emphasis on how blockchain affects current business structures. The research's objective is to demonstrate how current e-business models integrate with blockchain platforms, the NFT marketplace, and the Web3 environment. An example of creating a blockchain and NFT-based business model for the fashion industry is provided as a proof of concept. The suggested model should demonstrate how blockchain technology may be used to trace business transactions between every stakeholder in the fashion industry's supply chain. The Fashion NFT Marketplace’s implementation and the demonstration of the smart contract created with the Solidity programming language are given particular attention.

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An E-Business Model for the Fashion Industry Based on Blockchain Technologies and NFTs

  • 会议论文

  • 发表日期：

    2025年

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  • Milica Simić,
  • Vukašin Despotović,
  • Marko Suvajdžić,
  • Tamara Naumović,
  • Zorica Bogdanović

摘要

An inventive blockchain-based e-business model for the fashion industry is demonstrated in this article. Analyses of Web3 and blockchain concepts are conducted, with a particular emphasis on how blockchain affects current business structures. The research's objective is to demonstrate how current e-business models integrate with blockchain platforms, the NFT marketplace, and the Web3 environment. An example of creating a blockchain and NFT-based business model for the fashion industry is provided as a proof of concept. The suggested model should demonstrate how blockchain technology may be used to trace business transactions between every stakeholder in the fashion industry's supply chain. The Fashion NFT Marketplace’s implementation and the demonstration of the smart contract created with the Solidity programming language are given particular attention.