Survey on the Management of Marine Tourism in Zamami Village, Okinawa, Japan

Marine tourism is an integral part of the tourism economy, an industry related to traditional fishing, and a different sector. Marine tourism is a new industry that utilizes marine resources, motivates tourists to travel, and meets the needs of modern people. However, marine tourism development has invited problems such as ecological destruction, environmental pollution, and lack of facilities. Therefore, we focused on marine tourism management and empirically examined regional management in Zamami Village, particularly the earmarked taxes policy. This paper conducted a literature review to collect and analyze data on Zamami Village. In addition, a field survey was conducted to understand the environmental problems that have emerged with marine tourism development and their countermeasures, as well as the effects and impacts of regional development policies in Zamami Village and the Churashima Tax as a regional management strategy. Based on the above, we analyzed the various regional management strategies related to the operation and management of marine tourism, paying particular attention to the Churashima Tax. We have shown the actual conditions and results of Zamami Village's regional management, verified how such expected effects function through empirical analysis of the Churashima Tax and discussed the issues involved. The results indicated that the village would continue to fulfill its wise regional management.