Data Privacy and Ethics in Data Analytics

Recent innovations performed on data analytics technologies within the last two decades have steered towards a new level of data-driven decision-making in different industries. This chapter elucidates the significant aspects of data privacy with ethics under the dominion of data analytics. Firstly, the chapter details how imperative is protecting an individual's personal information. Secondly, discusses the legal frameworks, namely, GDPR (General Data Protection Regulation) and different data protection laws around the world, which have greatly influenced for bringing awareness on data privacy. Thirdly, how ethical considerations do compliment the outcome when these regulations are complied with. Finally, this chapter also offers information on how the organizations and its professionals must meticulously put efforts towards building a world on how to handle data ethically. In this regard, the chapter provides various instances from projects, case studies and real-world scenarios to support and discuss how data analytics do create positive and negative impacts amongst an individual and the society. To conclude, this chapter focuses on the vital aspects of mixing data privacy and ethics when working with data analytics. Furthermore, how organizations can follow holistic approaches wherein a blend of technology safety, legal frameworks and ethical awareness can be infused into their work culture when their employees are dealing with data in various projects in the future.