Developing and Assessing the Transferability of B2C Freight Trip Generation Model in India
摘要
Freight demand models are necessary for planning and developing a panoptic sustainable urban transportation infrastructure. This study thus attempts to model B2C (business-to-consumer) freight trip generation from CEP establishment and to assess the transferability of the developed model. Data collection was conducted using face-to-face interviews in six cities of India, i.e., Kolkata, Bengaluru, Guwahati, Kannur, Silchar, and Agartala. A total dataset of n = 243 was utilized for both modeling B2CFTG and transferability assessment of the developed B2CFTG model, considering the first city as the application context and the rest as the estimation context. The developed B2FTG model from the estimation context revealed the number of delivery executives, the number of employees, and gross floor area as the significant factors with an R2 = 0.72. For assessing the transferability of the B2CFTG model in the application context, Transfer R2 (TR2) and Transfer Index (TI) were utilized, which were 0.61 and 0.68, respectively. This shows that the developed B2CFTG is transferable to the application context, as the values are positive and equivalent to 1. The results give valuable insights to the transport and urban planners as the developed model shows good transferability when checked in an application context.