The research aims to explore the role of artificial intelligence (AI) and its implication in innovation management, focusing on higher education institutions in Kazakhstan. The research would enhance the effectiveness of artificial intelligence and the potential positive impact on developing innovative management in education. Regression, correlation, and descriptive analysis were conducted for some variables in analyzing the research dataset. The research contained six variables, one of which was dependent and five of which were independent variables. The scholars gleaned data from 206 country-wide faculty members with the support of a questionnaire after checking the reliability and validity with McDonald Omega and KMO. The teaching method of higher education institutions has a crucial influence on the effectiveness and combines all teaching tasks, such as material quality, visual presentation, and accurate answers. It explains that the young generation frequently manages the demand for service innovation with artificial innovation.