There are a variety of typical models and successful cases in the field of e-commerce logistics. Different logistics strategies are used to help e-commerce platforms improve operational efficiency, optimize customer experience, and promote business growth. This section, in the format of a case analysis, first elaborates on several major e-commerce logistics models, including the self-built logistics model (exemplified by JD), the alliance logistics model (exemplified by Alibaba), the live commerce logistics model (exemplified by TikTok), the integrated warehouse-and-delivery logistics model (exemplified by Freshippo), and the instant retail logistics model (exemplified by Meituan). Finally, it also introduces other representative cases from technology-driven enterprises such as Shopee, Temu, and SHEIN.