The fashion industry has undergone significant transformations driven by technological advancements, shifting consumer preferences, and the rise of e-commerce. Traditional retail models have been disrupted, giving consumers unprecedented access to information and options, making personalization crucial for success. The industry has also embraced inclusivity, offering diverse clothing lines that cater to various body types, skin tones, and cultural backgrounds. Technology plays a pivotal role in this evolution, enhancing design, manufacturing, marketing, and sustainability practices. Despite these advancements, existing recommendation systems often overlook individual characteristics such as skin undertones and pattern preferences, as well as the dynamic nature of fashion trends. This study aims to address these limitations by developing a novel AI-powered recommendation system that integrates personalized factors with real-time fashion trends. The proposed system will analyze customer data, including browsing history, social media activity, and purchases, to provide accurate and tailored fashion suggestions. By incorporating individual traits and the latest trends, the research seeks to create a more effective and responsive recommendation engine, ultimately enhancing the consumer shopping experience and helping fashion brands stay competitive in a rapidly evolving market.

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Pattern Identification and Recommender System Based on Skin Undertone in Apparel—A Deep Learning Approach

  • K. Nikitha Reddy,
  • Lakshmi Shankar Iyer,
  • G. B. Sophia Shalini

摘要

The fashion industry has undergone significant transformations driven by technological advancements, shifting consumer preferences, and the rise of e-commerce. Traditional retail models have been disrupted, giving consumers unprecedented access to information and options, making personalization crucial for success. The industry has also embraced inclusivity, offering diverse clothing lines that cater to various body types, skin tones, and cultural backgrounds. Technology plays a pivotal role in this evolution, enhancing design, manufacturing, marketing, and sustainability practices. Despite these advancements, existing recommendation systems often overlook individual characteristics such as skin undertones and pattern preferences, as well as the dynamic nature of fashion trends. This study aims to address these limitations by developing a novel AI-powered recommendation system that integrates personalized factors with real-time fashion trends. The proposed system will analyze customer data, including browsing history, social media activity, and purchases, to provide accurate and tailored fashion suggestions. By incorporating individual traits and the latest trends, the research seeks to create a more effective and responsive recommendation engine, ultimately enhancing the consumer shopping experience and helping fashion brands stay competitive in a rapidly evolving market.