There is a popular belief that this is a Chinese Curse: “May you live in interesting times.” The curse has come true for our times. For all of us, the timelines are divided with BC & AC- Before Corona, After Corona. And most of the ways of thinking, feeling, and living of BC are going through transformation at individual, social, business, and even political levels. These times have offered great possibility for us to review and have a reset button. Though the pain and suffering are phenomenal, the New World Order that may emerge seem to be the silver lining. The current situation is a result of the collective way of life that was not sustainable or adharmic. In ancient classical texts of Ayurveda, there are mentions of pandemics and the reasons for the occurrence. When we review the history of corporates globally from Industrial Revolution 1 till date what is named Industrial Revolution 4, the lack of authentic social and spiritual responsibility is coming out as the clear cause of the current times. Ayurveda has wisdom of way of living life as Hitayu and Sukhayu- The life for well-being of collective and individual happiness. Hita or well-being precedes individual pursuit of happiness. This chapter relooks at the history of corporates in brief and explores how this well-being has been compromised resulting in way of life that Ayurveda describes as Ahitayu- Not supporting well-being and Dukhayu- resulting in pain and suffering. This chapter reviews the Ancient Ayurvedic concept of Janpadodhwansa or pandemic, lapse of dharma as a collective cause. Dharma relates to Universal Principles of sustainability. The concepts of Regenerative Economy—a new way of doing business as foundation- rather than superficial CSR initiatives are reviewed. Spirituality is living our Dharma. As the former monk and long-term peace and environment activist, Satish Kumar writes in his editorial of Resurgence, The Point of Return, this chapter expands the theme of Dharma of corporates and social-spiritual responsibility as their core foundation of business through Dharma.

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Corporate Social and Spiritual Responsibility: A Vedic Understanding

  • Mala Kapadia

摘要

There is a popular belief that this is a Chinese Curse: “May you live in interesting times.” The curse has come true for our times. For all of us, the timelines are divided with BC & AC- Before Corona, After Corona. And most of the ways of thinking, feeling, and living of BC are going through transformation at individual, social, business, and even political levels. These times have offered great possibility for us to review and have a reset button. Though the pain and suffering are phenomenal, the New World Order that may emerge seem to be the silver lining. The current situation is a result of the collective way of life that was not sustainable or adharmic. In ancient classical texts of Ayurveda, there are mentions of pandemics and the reasons for the occurrence. When we review the history of corporates globally from Industrial Revolution 1 till date what is named Industrial Revolution 4, the lack of authentic social and spiritual responsibility is coming out as the clear cause of the current times. Ayurveda has wisdom of way of living life as Hitayu and Sukhayu- The life for well-being of collective and individual happiness. Hita or well-being precedes individual pursuit of happiness. This chapter relooks at the history of corporates in brief and explores how this well-being has been compromised resulting in way of life that Ayurveda describes as Ahitayu- Not supporting well-being and Dukhayu- resulting in pain and suffering. This chapter reviews the Ancient Ayurvedic concept of Janpadodhwansa or pandemic, lapse of dharma as a collective cause. Dharma relates to Universal Principles of sustainability. The concepts of Regenerative Economy—a new way of doing business as foundation- rather than superficial CSR initiatives are reviewed. Spirituality is living our Dharma. As the former monk and long-term peace and environment activist, Satish Kumar writes in his editorial of Resurgence, The Point of Return, this chapter expands the theme of Dharma of corporates and social-spiritual responsibility as their core foundation of business through Dharma.