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This chapter introduces the biological concept of the “Lifespan-Heartbeat Hypothesis” and connects it to business. It discusses how companies, like animals, have a limited lifespan dictated by their “heartbeat” or business growth rate. Some companies may have short bursts of success and fade, while others evolve more gradually, suggesting that a company’s ability to survive depends on how well it manages its growth and strategic shifts over time.

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The Dark Horse of New Tracks and the Life-Death Cycle

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  • 发表日期：

    2025年

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  • Xinwei Cao

摘要

This chapter introduces the biological concept of the “Lifespan-Heartbeat Hypothesis” and connects it to business. It discusses how companies, like animals, have a limited lifespan dictated by their “heartbeat” or business growth rate. Some companies may have short bursts of success and fade, while others evolve more gradually, suggesting that a company’s ability to survive depends on how well it manages its growth and strategic shifts over time.