Impact of Knowledge Sharing, Information and Communication Technology Usage, and Green Market Orientation on Sustainable Performance
摘要
This study focuses on examining whether knowledge sharing, information and communication technology (ICT) usage, and green market orientation have any effect on sustainable performance. The required data was gathered based on a structured survey being administered to the managers/owners of small and medium enterprises (SMEs) in the United Arab Emirates (UAE). During the data gathering process, convenience sampling technique was used to ensure that the required sample size can be reached. In total, 206 usable questionnaires were received from the respondents. Furthermore, the SmartPLS software was utilized for analyzing the data and drawing conclusions. The findings verified that knowledge sharing and ICT usage positively affect sustainable performance. The analysis also confirmed that green market orientation is positively associated with sustainable performance. These outcomes contribute to the empirical literature on sustainable performance and provide valuable implication for policy makers in SMEs in order to maintain the long-term prosperity and growth of their businesses.