Plastics, particularly PET (Polyethylene terephthalate), are widely used due to their affordability and durability, but pose significant environmental threats when mismanaged. This study examines the PET recycling ecosystem in India, focusing on segregation processes, innovative recycling technologies, and the challenges faced by recyclers. Using qualitative interviews with 40 licensed recyclers and analysis via NVIVO software, the study identifies key themes such as financial constraints, limited access to technology, and gaps in public awareness. Findings reveal that while innovative methods like enzymatic and chemical recycling are being adopted, infrastructural and policy-level support remains insufficient. The study offers policy and practical recommendations to promote 100% recyclable PET materials and enhance sustainable waste management in India. Limitations include a confined sample and reliance on self-reported data. The outcomes aim to support both governmental interventions and industry-led initiatives for improved recycling practices.