This chapter examines how the Pakistani state shapes and promotes national identity through multiple sites of identity, knowledge production, and preservation. This study focused on three research sites: textbooks, museum displays, and tourism materials. It uses an interpretivist approach and qualitative content analysis to analyze content from textbook boards in Punjab, Sindh, and Khyber Pakhtunkhwa, along with semiotic analysis of images and museum exhibits and installations at the National Museums in Karachi and Lahore, and tourism promotional material prepared by the tourism development agencies at the federal and provincial levels. The results show a strategic effort to build a national consciousness closely linked to a specific, often orthodox, view of Islamic history. This chapter pinpoints the existence of a coherent state policy that reinforces ideological grounds and shapes definite anticipations of subcontinental history.

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Imaging the Nation: Tourism, Education, and Museums in Shaping Pakistan’s Inclusive Identity

  • Ashar Johnson Khokhar,
  • Yaar Muhammad

摘要

This chapter examines how the Pakistani state shapes and promotes national identity through multiple sites of identity, knowledge production, and preservation. This study focused on three research sites: textbooks, museum displays, and tourism materials. It uses an interpretivist approach and qualitative content analysis to analyze content from textbook boards in Punjab, Sindh, and Khyber Pakhtunkhwa, along with semiotic analysis of images and museum exhibits and installations at the National Museums in Karachi and Lahore, and tourism promotional material prepared by the tourism development agencies at the federal and provincial levels. The results show a strategic effort to build a national consciousness closely linked to a specific, often orthodox, view of Islamic history. This chapter pinpoints the existence of a coherent state policy that reinforces ideological grounds and shapes definite anticipations of subcontinental history.