Analyzing the Images of Africa in Korean Documentaries: Through the Case of
摘要
The main purpose of this paper is to explore into how Koreans conceive perceptions of Africa and find out the main routes for the public to develop knowledge about Africa. It will start by briefly inquiring the changing frames of Korean TV documentaries about Africa. It will further discuss about the most dominant concepts and symbols employed in describing Africa and to what extent these have influenced in creating and producing such images of Africa. TV documentaries were found to be the most influential media contents that prevalently familiarize and compel viewers to perceive more negative images and experiences of Africa. Accordingly, Korean media have been producing documentaries that portray images of Africa as primitive, wild, undeveloped, and traditional. This study analyzed African images described by the so-called ‘masterpiece’ Korean documentary entitled to find out which images and contents have been more liable to make the public still think of Africa as primordial, wild, poor, and dangerous. Despite its high recognition among the Korean public, this documentary was evaluated to have played a significant role in stereotyping the images of Africa. The paper concludes by asserting the need for an effort to reconfigure the images of Africa being generated through various Korean documentaries to provide the correct images to the minds of Korean viewers.