Digital transformation requires a cultural change. In this chapter, various concepts for cultural change are presented. For the digitally adequate design of corporate culture, strategy and systematics are the central starting points. The various organic concepts such as cultural change, change management, or the importance of the growth mindset for cultural change are introduced. In addition, a generic approach concept for the goal-oriented design of digital and virtual corporate culture is presented. Finally, a management tool is proposed that has proven effective in accompanying these processes. An exemplary canvas for cultural changes in companies concludes the presentation.