This chapter examines nonconventional politeness practices by contrasting Watts’ politic behaviour with polite behaviour. By identifying what Tapatíos (Guadalajara residents) are trying to achieve when engaging in relational work, this chapter identifies different aspects of facework: face threats, face maintenance, and face enhancement. Through recognising the need to go beyond conventional patterns and practices, the chapter studies how interlocutors engage in nonconventional politeness which reflects Mead’s assertive I in challenging the conforming me. The chapter further identifies how Tapatíos see themselves, that is, as hospitalario (meaning hospitable and welcoming) and projecting amistoso (friendly) and cariñoso (affectionate). Finding novel and nonstandard ways to ‘present’ themselves and project their face, interactants engage in language play (in terms of linguistic form, semantics, and pragmatics), code switching, and creative language use.