This chapter examines how missing persons are represented and consumed through news media and true crime content. It explores how journalistic values such as drama, emotion, and novelty shape which cases gain visibility and how they are framed for audiences. It then considers how digital true crime formats (e.g., podcasts, documentaries, online sleuthing forums) extend these logics by transforming disappearances into spectacles driven by intrigue and participation. Together, these industries reproduce selective visibility and systemic bias, amplifying some victims while silencing others, particularly from marginalized communities. Missing persons cases, especially those that remain unresolved, lend themselves to this culture of suspense and continual reinterpretation. Finally, the chapter argues that media and true crime storytelling blur the boundaries between awareness, advocacy, and entertainment, distorting public understanding and raising critical questions about what is lost when missing people become a source of fascination and entertainment.