How to turn open innovation into action is the leading question the book tries to answer by providing evidence from theory and practice. Drawing on nearly two decades of combined academic and practitioner experience in Entrepreneurship and Open Innovation, the Authors aim to offer readers a comprehensive, 360-degree perspective on the topic. This book serves as both a practical guide for managers looking to implement Open Innovation strategies and an authoritative reference for scholars conducting research in the field.

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Introduction

  • Alberto Onetti,
  • Alessia Pisoni

摘要

How to turn open innovation into action is the leading question the book tries to answer by providing evidence from theory and practice. Drawing on nearly two decades of combined academic and practitioner experience in Entrepreneurship and Open Innovation, the Authors aim to offer readers a comprehensive, 360-degree perspective on the topic. This book serves as both a practical guide for managers looking to implement Open Innovation strategies and an authoritative reference for scholars conducting research in the field.