The Impact of Behavioral Financial Factors on the Financing Decision-Making of Clients at Microfinance Institutions
摘要
This study aims to examine the impact of behavioral financial factors, specifically overconfidence, herd behavior, probability theory, and biases, on the financing decision-making processes of clients in microfinance institutions. To achieve the research objectives, the researcher employed a descriptive analytical methodology. The study’s population encompassed all clients of microfinance institutions within the central region, totaling approximately 261,000 clients. A survey was utilized as the primary research tool, with 384 electronic questionnaires distributed to a random sample of clients. A total of 380 valid responses were collected and analyzed using the SPSS software, applying various statistical techniques such as correlation coefficients, descriptive statistics, and multiple regression analysis to test the hypotheses. The findings indicate a statistically significant influence of the behavioral financial factors on financing decisions among microfinance clients. The study recommends enhancing awareness among microfinance clients regarding the impact of their financial behavior on decision-making through awareness programs and workshops aimed at teaching risk assessment and promoting an understanding of financial behavior. Additionally, it encourages microfinance institutions to study client behaviors and their interactions to foster better-informed decision-making.