This chapter examines affective experiences, focusing on love as a multifaceted phenomenon that extends beyond normative and heteronormative conceptions. The study integrates three foundational concepts from cultural psychology—meaning-making processes, the concept of Gegenstand (object-oriented action), and Border theory—to analyze how cultural and psychological dimensions shape affect across different contexts. Meaning-making explains how affective meanings emerge from interactions between culture and subjectivity. Gegenstand theory highlights how human actions overcome emotional and social barriers. Border theory examines the dynamics of boundaries that govern intimacy, individuality, and interpersonal connections. This analysis reveals affect as a dynamic phenomenon mediated by signs, barriers, and boundary negotiations, all varying across cultural contexts. The study aims to expand our understanding of affective experiences while providing new epistemological foundations for the human sciences, highlighting connections between culture, semiotics, and psychology. Through this expanded approach, the research promotes a more inclusive and pluralistic view of affective relationships that moves beyond traditional perspectives.