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This chapter explores the evolving relationship between Ocean Literacy and Strategic Communications, offering insights into how integrating these disciplines can advance the UN Ocean Decade’s Challenge 10: Restore society’s relationship with the Ocean. By analyzing historical developments, identifying gaps in current frameworks, and leveraging lessons from related fields, it proposes a reimagined framework—Ocean Literacy 2.0—that integrates Strategic Communications to drive public engagement and action. This integration emphasizes creating emotional connections, using evidence-driven strategies, and upholding Justice, Equity, Diversity, and Inclusion (JEDI) principles to foster systemic change.

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From Education to Engagement: Rethinking Ocean Literacy Through Strategic Communications

  • 章节

  • 出版模式：

    开放获取

  • 发表日期：

    2026年

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  • Vinicius Ferreira Grunberg Lindoso,
  • Natalie Hart,
  • Ronaldo A. Christofoletti

摘要

This chapter explores the evolving relationship between Ocean Literacy and Strategic Communications, offering insights into how integrating these disciplines can advance the UN Ocean Decade’s Challenge 10: Restore society’s relationship with the Ocean. By analyzing historical developments, identifying gaps in current frameworks, and leveraging lessons from related fields, it proposes a reimagined framework—Ocean Literacy 2.0—that integrates Strategic Communications to drive public engagement and action. This integration emphasizes creating emotional connections, using evidence-driven strategies, and upholding Justice, Equity, Diversity, and Inclusion (JEDI) principles to foster systemic change.