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In cooperation with the nonprofit organization PlaNet Finance, SAP is involved in the shea value chain in Ghana since 2009. What started off as a project is now a functioning company in Ghana, which was drawn up as a social business in accordance with the thinking of Professor Muhammad Yunus. Why? What does SAP, the biggest global provider of business software, have to do with processing and trading shea nuts and butter? By drawing a connection between the company’s purpose and its sustainable business strategy, this article goes about to analyze this question. Innovations in SAP’s core business, deploying and improving the abilities of its own employees but also the SAP ecosystem, play a significant role here.

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SAP AG & StarShea Limited (Ghana): Sustainable Value Creation Through Collaboration with Companies, NGOs, and Intermediaries

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  • 发表日期：

    2026年

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  • Heino Kantimm

摘要

In cooperation with the nonprofit organization PlaNet Finance, SAP is involved in the shea value chain in Ghana since 2009. What started off as a project is now a functioning company in Ghana, which was drawn up as a social business in accordance with the thinking of Professor Muhammad Yunus. Why? What does SAP, the biggest global provider of business software, have to do with processing and trading shea nuts and butter? By drawing a connection between the company’s purpose and its sustainable business strategy, this article goes about to analyze this question. Innovations in SAP’s core business, deploying and improving the abilities of its own employees but also the SAP ecosystem, play a significant role here.