Science Communication Within Erasmus+ Projects: The FairFood Project
摘要
The concept of Science Communication is broad and plays an important role in society. Higher Education Institutions have always been privileged places to disseminate scientific knowledge and impact the way citizens value, apprehend, and use that knowledge. Public engagement generated by trust in scientists is one of the paramount goals of Science Communication, with implications at societal level, whether utilitarian, economic, cultural, or institutional. The concept of Education 5.0 creates a totally new array of opportunities and challenges. In a digital society, filled with different communication channels and actors, the proper dissemination of research results constitutes a relevant aspect of Science Communication. Erasmus+ projects are an important source of knowledge since one of their aims is to generate practical and tangible outputs with societal impact. This paper addresses the Dissemination Plan of an Erasmus+ project, FairFood for a Smart Life, dedicated to the preservation of the Mediterranean Diet, by detailing the activities implemented over two years. The diversity of online and offline approaches was designed to foster a change in behavior based on Science Communication, congregating training, research, and monitoring. The FairFood project constitutes an example of how education can galvanize change and how Science Communication can raise awareness in society at large by performing an instrumental role in knowledge dissemination.