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Despite its benefits, BIA adoption in Jordanian SMEs remains limited, with little empirical research on its key drivers and barriers. This study examines the impact of relative advantage, top management support, IT staff’s technical knowledge, and employees’ IS knowledge on BIA adoption in Jordanian SMEs. All hypotheses were supported, confirming that BIA adoption is influenced by perceived benefits, leadership support, IT expertise, and employees’ IS knowledge. Organizational commitment, technical proficiency, and employee readiness are key to successful implementation. This study provides SMEs with a roadmap for BIA adoption, informs policymakers on supportive strategies, and guides technology providers in addressing SMEs’ challenges.

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Business Intelligence and Analytics Adoption in Jordanian SMEs: A Study of Influencing Factors

  • 章节

  • 发表日期：

    2026年

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  • Asokan Vasudevan,
  • Suleiman Ibrahim Shelash Mohammad,
  • Anber Abraheem Shlash Mohammad,
  • Khaleel Ibrahim Al-Daoud,
  • Abdullah Ibrahim Mohammad,
  • Sabha Maria Nawaf Alka’awneh,
  • Annie Wang Pei Ling,
  • Sam Toong Hai,
  • Muhamad Saufi Che Rusuli,
  • Ala’a M. Al-Momani

摘要

Despite its benefits, BIA adoption in Jordanian SMEs remains limited, with little empirical research on its key drivers and barriers. This study examines the impact of relative advantage, top management support, IT staff’s technical knowledge, and employees’ IS knowledge on BIA adoption in Jordanian SMEs. All hypotheses were supported, confirming that BIA adoption is influenced by perceived benefits, leadership support, IT expertise, and employees’ IS knowledge. Organizational commitment, technical proficiency, and employee readiness are key to successful implementation. This study provides SMEs with a roadmap for BIA adoption, informs policymakers on supportive strategies, and guides technology providers in addressing SMEs’ challenges.