Scholarlink

Tourism sectors under recovery from the COVID-19 pandemic learn more about AI to improve operational efficiency and customer experience. It, however, has employment, data security, and ethical challenges. This paper intends to analyze the application of AI in tourism, synthesizing recent studies from 2011 to 2024 for trend identification and strengths and weaknesses analysis. It highlights the applications of AI, the challenges encountered, and the opportunities for integration, thereby galvanizing future research toward the effective, ethical, and sustainable use of AI in the field.

错误：搜索内容不能为空，请输入英文关键词
错误：关键词超出字数限制，请精简
高级检索

Artificial Intelligence in the Tourism Sector: The Dynamics of Research and Innovation

  • 会议论文

  • 发表日期：

    2026年

查看全文
  • Rania Larbi,
  • Saarra Boutahar

摘要

Tourism sectors under recovery from the COVID-19 pandemic learn more about AI to improve operational efficiency and customer experience. It, however, has employment, data security, and ethical challenges. This paper intends to analyze the application of AI in tourism, synthesizing recent studies from 2011 to 2024 for trend identification and strengths and weaknesses analysis. It highlights the applications of AI, the challenges encountered, and the opportunities for integration, thereby galvanizing future research toward the effective, ethical, and sustainable use of AI in the field.