Decision-making must be based on market information. The rapid development of information and communication technologies has been a key factor that has enabled companies to increase their organizational capacity to absorb external knowledge and, as a result, accelerate decision-making. Organizations are taking advantage of the growth of social activity in the digital world, where vast amounts of user-generated content are available. AI algorithms can analyze the vast amounts of content available on social media as well as from traditional news media and press releases, so companies are more and more forced to use them. The aim of the paper is to present the results of the research on understanding, expected benefits, assessment of the risk associated with the use of AI in the enterprise, and the credibility of the results obtained in professional work using AI. Different sizes of companies were examined to verify if the perception of AI use in enterprises varies depending on company size. The results showed that the company’s size was a key factor in the perception of the role of AI in companies. The bigger the company, the higher the assessment of the credibility and expected benefits of using AI, and the lower the assessment of the risk of its use. However, large and very large enterprises declare that they do not want a high share of AI support in company management. The pilot study gave interesting results; further research is needed to explain some of the relations found in this study.