This chapter analyzes how the digitalization of production processes in the pig farming industry can be a modernization strategy in the face of growing ecological conflicts, especially in areas like south-east Spain. Taking intensive pig meat production as reference, the text examines how large corporate players promote digital technologies such as sensors, automation, and data management platforms, as technological solutions to the environmental problems resulting from the agrobusiness model. The chapter contends that digitalization presents a new production and management regime of the ecological conflict, one in which the structural causes of environmental degradation are hidden behind promises of efficiency and sustainability. From a theoretically critical perspective, we analyze these dynamics as part of a technopolitics that reconfigures the relationships between power, nature, and labor without substantially transforming the production model.