The goal of this chapter is to offer a set of mid-range concepts that revolve around the notion of populist repertoires. Repertoires mediate between structure and agency and thus facilitate populists’ ascension to power given certain social and political settings. Repertoires are defined as socially shared discursive templates that define legitimate or accepted ways for populist leaders to act, talk, dress and that indicate what life-stories are more suitable for a politician. Repertories are socially defined and circulated but they are not totally fixed: a male, white middle class lawyer has the a priori advantage of conforming to a repertoire that states what a “regular” politician looks like—however, there can be other repertoires available or in competition at a given time. If the context changes (for example, in times of crisis) to look like a “regular politician” might become a disadvantage. The thesis of the piece is that repertoires exist to act as possible paths to leadership which are resonant with social groups at given times and places and that they can be used by individuals to present themselves as prospective leaders. The ability of the individual to perceive and utilize these repertoires is individual; the repertoires themselves are social.