Digital games are more than entertainment; they are powerful cultural spaces where identities are performed, narratives contested, and communities formed. As players and developers increasingly reflect global diversity, the critical question shifts from what play is to whose play is centered, how it is shaped, and what it can become. Contemporary social movements demand that we rethink power, identity, and representation, including how games engage with these dynamics. This paper revisits and reframes play through decolonial, intersectional, and plural lenses. Drawing on linguistic, epistemological, and design-based critiques, we examine how mainstream frameworks marginalize Global South traditions of play and may not represent their theoretical-methodological value. We propose a shift from asking what play is to whose play counts, linking this reframing to six core principles—linguistic humility, epistemic pluralism, design justice, non-universality, non-neutrality, and anti-essentialism. We conclude by discussing implications for game design, emphasizing the need for co-creation, contextual sensitivity, and expanded notions of play that reflect the plurality of global player experiences.