Multi-criteria Decision-Making
摘要
This chapter reviews multi-criteria decision-making techniques and divides them into two main categories: criterion weighting and alternative ranking. These techniques are reliable tools for addressing complex problems and provide a structured and transparent framework that takes multiple criteria into account. The chapter explains how these tools can be used in business and management, and discusses the potential for combining them with fuzzy methods and structural equation modeling to enhance decision-making flexibility. Finally, practical applications reflect the importance of these methods in business and management, as they support more balanced and accurate decision-making.