Adherents of the instrumental-rational perspective on strategy processes need not be irritated by such diverse critiques of their view of organizations, with its orientation toward goal optimization. If an organization decides to try out end-means reversals, they can use a strategy retreat to call for reflection on the organization’s original goals. In the event that focusing on two contradictory goals prevents a streamlined rationalization of processes, then they can demand a clear strategy of splitting into two different organizations, each of which has its own distinct purpose.

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Concerning the Classification of Strategy Processes. Goals as a Characteristic of Structure, Among Other Things

  • Stefan Kühl

摘要

Adherents of the instrumental-rational perspective on strategy processes need not be irritated by such diverse critiques of their view of organizations, with its orientation toward goal optimization. If an organization decides to try out end-means reversals, they can use a strategy retreat to call for reflection on the organization’s original goals. In the event that focusing on two contradictory goals prevents a streamlined rationalization of processes, then they can demand a clear strategy of splitting into two different organizations, each of which has its own distinct purpose.