How should “information integrity” be understood in the context of the information environment? The term has seen increased use by researchers and policymakers, yet its relative newness means that there is a lack of consistency in its definition and scope. This chapter provides analysis on how “information integrity” has been defined across multilateral efforts and existing literature. Using John Gerring’s framework for “conceptual goodness”, it evaluates how existing conceptualizations of the term falls short and provides guidance on how information integrity can achieve conceptual goodness. Only by doing so can information integrity fulfill its potential in supporting multi-stakeholder coordination to improve the global information environment.