This work is aimed at analyzing modern methods in the digitalization of education aimed at improving its quality and productivity at universities, and studying their applied potential. The main focus is on the use of the latest technologies, including artificial intelligence, adaptive learning systems and the creation of virtual learning spaces that contribute to the creation of more dynamic and individualized learning. The key objective of the study is to identify successful ways to introduce digital innovations into the educational process and to formulate effective recommendations for educational institutions. To demonstrate possibilities of digital innovations, the authors consider the example of Bauman Moscow State Technical University, which integrated virtual laboratories for physical and chemical research in the 2020–2021 academic year. This gave students a chance to perform experiments in a virtual, safe environment, immediately receive feedback and repeat operations indefinitely. This approach significantly improved the assimilation of educational material and increased the motivation of students due to the interactivity of the process. This study is of significant interest to experts in the field of pedagogy, developers of EdTech projects, and heads of educational institutions, as it puts forward specific methodological guidelines for the effective integration of digital innovations into curricula, taking into account the specifics of multi-level education and differences in the regional context.