This study examines the phenomenon of Blockcore, a trend that integrates elements of football, urban fashion, and nostalgia, analysing its sociocultural and stylistic impact on Generation Z. Using a mixed-methods approach, responses from 150 participants were analysed, evaluating variables such as interest in football, fashion as a form of self-expression, the influence of social media, and consumption patterns. The findings reveal that Blockcore represents a significant fusion of sports and urban culture, emerging as an inclusive style characterized by authenticity and aligned with generational values. Additionally, collaboration between brands and sports teams was identified as a crucial factor in establishing blockcore as a lasting cultural trend.