This chapter examines the complex relationship between the Turkish state and the national film industry between 1950 and 1980, a period when the government largely refrained from direct involvement beyond censorship and taxation. In the absence of public support or comprehensive policy, the sector developed its informal structures, most notably the regional management model. Through this system, film production, distribution, and exhibition were organised across six management regions, with regional managers acting as intermediaries between producers, venue owners, and financiers. Focusing on the Adana region—covering twenty cities, more than 600 cinema venues, and nearly 120 companies—the chapter traces how the sector sustained itself through a grey economy of bonds, pre-sales, and informal practices. Drawing on archival documents and trade publication, the analysis highlights how Yeşilçam cinema thrived despite limited state engagement, and how the regional management model shaped the aesthetics, genres, and circulation of Turkish cinema until its decline in the 1980s.