Dell was founded in 1984 by Michael Dell, who was 19 at the time. Starting off with only $1000 in start-up capital borrowed from Dell’s father, the company opened its first subsidiary in the UK only 3 years later. In 1995, Dell became a global company and was named the No. 1 computer systems provider in 2001. What is it about Dell that makes it so special?

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Production Strategy

  • Dmitry Ivanov,
  • Alexander Tsipoulanidis,
  • Jörn Schönberger

摘要

Dell was founded in 1984 by Michael Dell, who was 19 at the time. Starting off with only $1000 in start-up capital borrowed from Dell’s father, the company opened its first subsidiary in the UK only 3 years later. In 1995, Dell became a global company and was named the No. 1 computer systems provider in 2001. What is it about Dell that makes it so special?