Organizations in the healthcare sector are faced with the challenges of reducing costs, improving service quality and increasing work demands. The context of workforce shortages highlights the urgent need for action to ensure access to quality healthcare and services. The World Health Organization estimates that there is a shortage of nearly 6 million healthcare professionals worldwide. In May 2022, 8,700 full-time positions were vacant in the Quebec healthcare network. This situation calls for effective attraction, retention and loyalty strategies to attract and retain the necessary qualified personnel. Among the levers outlined in this chapter, the importance of equity, diversity and inclusion in personnel management is discussed. By fostering an inclusive environment, the organization benefits from access to a wider pool of skills, meets the expectations of under-represented groups and promotes cohesion with users. Retention of workers aged 55 and over is also highlighted as an important issue, notably by adapting their working conditions and recognizing their contributions. Organizations also benefit from tackling work overload, a source of stress and burnout, through sustainable prevention, involving good management, identification of risk factors and implementation of concrete actions. Finally, as key players in the implementation of these levers, managers, through their leadership and management practices, play a key role in promoting the attraction, retention and loyalty of human resources. It is therefore essential to ensure their well-being, so that they are in a position to adopt the behaviors needed to ensure the organization's longevity.